Who We Are
We are a one-stop shop marketing agency that delivers integrated communication strategies to enterprise, Fortune 500, consumer, and government clients.
Our expertise lies in helping international brands localise their impact in Asia, while supporting Asian brands to expand globaly.
Diane is a seasoned PR and marketing strategist with over a decade of experience building and elevating global brands. She began her career in Hong Kong and London, leading campaigns for renowned luxury names such as Michelle Ong by Carnet Jewellery, Charlotte Olympia, and Rupert Sanderson.
After spending 6 years living in London and South of France, Diane was appointed to launch the APAC office for Reuter Communications (acquired by Gusto Collective) as their first regional hire. Under her leadership, the agency quickly became a trusted partner for top-tier brands across corporate, fashion, design, hospitality, and lifestyle sectors throughout Asia.
In 2023, she founded The Golden Thread Group to meet the rising demand from startups, corporates, state-owned enterprises, and global luxury brands. The agency is dedicated to helping international companies localise their impact in Asia, while empowering Asian entrepreneurs to scale globally through clear, strategic storytelling and results-driven execution.
What We Do
We offer comprehensive, 360-degree marketing services that support our clients’ through fully integrated content, communications, social and digital media and lead-generation services.
Why Choose Us
– Global Reach with Local Expertise: We combine global insights with local knowledge to help clients enter both Western and Asian markets.
– Results-Driven: We adapt to the ever-changing needs of our clients to optimise outcomes.
– Trustworthy and Reliable: We are dedicated to fostering long-term relationships built on trust and consistent performance.
Who We Are
We are a one-stop shop marketing agency that delivers integrated communication strategies to enterprise, Fortune 500, consumer, and government clients.
Our expertise lies in helping international brands localise their impact in Asia, while supporting Asian brands to expand globally.
Our work enables businesses and organisations to connect with stakeholders and grow their brand identity through strategic communication and effective brand reputation management. We help our clients bridge markets and connect with diverse global audiences.
We are committed to delivering results that transcend borders and earn the trust of our clients and stakeholders.
Taking Action
Partnerships & Sponsorships
As part of our ongoing commitment to champion DEIB within the PR, marketing, advertising, and communications industries, Edelman has made it a priority to partner with diverse industry and professional groups to provide leadership and growth opportunities for individuals around our network. Additionally, we work with community organizations and non-profit partners to positively impact and influence society.
Taking Action
Partnerships & Sponsorships
As part of our ongoing commitment to champion DEIB within the PR, marketing, advertising, and communications industries, Edelman has made it a priority to partner with diverse industry and professional groups to provide leadership and growth opportunities for individuals around our network. Additionally, we work with community organizations and non-profit partners to positively impact and influence society.
Building Community
Employee Network Groups
Edelman’s Employee Networks help to build internal community within the larger Edelman community and provide a place and space where employees can share, learn and grow.
Boundless
Edelman Boundless is a collaborative network for employees of Asian cultures and their allies to confide and advance a collective commitment to understanding, equity and belonging. The mission of Boundless is empowered by members’ unique perspectives and incredibly diverse cultures, strengthening efforts to educate Edelman colleagues on the experiences of Asian communities.
Boundless
Edelman Boundless is a collaborative network for employees of Asian cultures and their allies to confide and advance a collective commitment to understanding, equity and belonging. The mission of Boundless is empowered by members’ unique perspectives and incredibly diverse cultures, strengthening efforts to educate Edelman colleagues on the experiences of Asian communities.
Boundless
Edelman Boundless is a collaborative network for employees of Asian cultures and their allies to confide and advance a collective commitment to understanding, equity and belonging. The mission of Boundless is empowered by members’ unique perspectives and incredibly diverse cultures, strengthening efforts to educate Edelman colleagues on the experiences of Asian communities.
Boundless
Edelman Boundless is a collaborative network for employees of Asian cultures and their allies to confide and advance a collective commitment to understanding, equity and belonging. The mission of Boundless is empowered by members’ unique perspectives and incredibly diverse cultures, strengthening efforts to educate Edelman colleagues on the experiences of Asian communities.
Boundless
Edelman Boundless is a collaborative network for employees of Asian cultures and their allies to confide and advance a collective commitment to understanding, equity and belonging. The mission of Boundless is empowered by members’ unique perspectives and incredibly diverse cultures, strengthening efforts to educate Edelman colleagues on the experiences of Asian communities.
Perspectives, Insights & Research
Personal and expert views on DEI best practices, trends and experiences
posts
ColorComm Insights: Lessons on Boldness, Risk, and Empowerment
August 22, 2024
Founded in 2011 by Lauren Wesley Wilson, ColorComm has been a driving force for advancing women of c...
posts
ColorComm Insights: Lessons on Boldness, Risk, and Empowerment
August 22, 2024
Founded in 2011 by Lauren Wesley Wilson, ColorComm has been a driving force for advancing women of c...
posts
ColorComm Insights: Lessons on Boldness, Risk, and Empowerment
August 22, 2024
Founded in 2011 by Lauren Wesley Wilson, ColorComm has been a driving force for advancing women of c...
posts
ColorComm Insights: Lessons on Boldness, Risk, and Empowerment
August 22, 2024
Founded in 2011 by Lauren Wesley Wilson, ColorComm has been a driving force for advancing women of c...
More about Edelman
Edelman Careers
60+ offices. 6,000 colleagues. One great place to do your best work and build a rewarding career.
Edelman Careers
From volunteerism and pro bono work to greener offices and responsible procurement, citizenship at Edelman continues to activate a collective force for good.
Edelman Careers
While our culture has evolved over our firm’s 60-plus-year history, we are still driven by Dan Edelman’s founding principles, including entrepreneurship, independence and the mandate that everyone is an account executive.
Edelman Careers
60+ offices. 6,000 colleagues. One great place to do your best work and build a rewarding career.